AI campaigns with real people.
Legally sound. GDPR-proof. Trustworthy.
More and more advertising is created with AI. It saves time and money, but it carries a risk: purely synthetic images feel arbitrary and can damage a brand.
Our answer is AI productions based on real, properly licensed people. We provide the licensed model identities and the legally sound, GDPR-proof framework. The production stays with you, the security comes from us.
Four steps to a legally sound AI production
Select
You choose a real model identity from our curated pool that fits your brand.
Licence
We agree the usage by media, territory and term. The compensation consists of a buyout and the AI licence; we discuss the details individually.
Safe production
The AI production runs in a closed, GDPR-compliant environment on the client side. We provide the legally sound framework so that everyone involved works protected.
Use
You receive campaign-ready images, and the model is paid fairly and on a recurring basis.
Security is not a footnote here, it is the product.
We do not produce the images ourselves. We make sure the framework they are created in is sound, so that everyone involved is protected.
Closed Systems
We make sure the work happens in closed environments and that the image data never flows into public AI models or to third parties.
Explicit Consent
We obtain explicit consent from every model for the specific use, with clear industry and sensitive-context exclusions.
Verifiable Deletion
We make sure that, once the term ends, the model is deactivated and the deletion is confirmed.
EU AI Act and GDPR
We provide a transparent, documented framework and handle biometric data in line with Art. 9 GDPR.
For Brands
AI images based on real people create an emotional connection that purely synthetic images cannot achieve. You get real diversity, brand-safe faces and full legal certainty, together with the speed of AI, without needing a new shoot for every new motif. Studies confirm this: real people come across as more credible than purely artificial figures, and this advantage grows the more everyday AI becomes.
For Models
Fair, ongoing licence income instead of a one-off flat fee. You define the exclusions, you can withdraw at any time for the future, and your data is protected and verifiably deleted. A trusted agency manages your rights.
Answered clearly and briefly
Are these real people?
Yes. All identities are based on real, licensed models. No invented faces.
Is this GDPR-compliant?
Yes. We work in closed systems, with explicit consent and verifiable deletion.
What does an AI licence cost?
The compensation consists of a buyout and the AI licence. We discuss the specific details individually with you.
What happens after the licence expires?
No new motifs are generated, and the model is deactivated and deleted. Images already in use follow the agreed buyout.
Are the images labelled as AI?
Yes. In line with the EU AI Act, we ensure the necessary transparency.
Ready for a legally sound AI production?
Write to us briefly at
